Implicit Bias In Media and Healthcare Training

If you have a brain, you are biased. Implicit bias is established by biology and shaped by social conditioning, which is hugely impacted by the messages we receive every day.

Evidence demonstrates that biases permeate the healthcare sector on an individual an organizational level, playing an important role in health disparities. If healthcare professionals continue to operate without awareness and understanding of bias, disparities will persist. During this session we will establish baseline awareness and understanding of how implicit bias operates in the human brain, demonstrate how implicit bias is interwoven in societal systems like the media and healthcare, and identify strategies to reduce bias in decision making and maximize patient wellbeing.